Oura Ring 4 size 10 close up

The Oura Ring 4 was our health and fitness device of the year, and it’s 30% off for Black Friday | Daily Reports Online

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The Oura Ring 4 is the trendy, high-tech fitness device that loads of celebrities have been spotted wearing, from athletes like NBA All-Stars to the likes of Gwyneth Paltrow and Jennifer Aniston. I even named it my health and fitness device of 2025.


Now you can get it for less: the Oura Ring 4 in Titanium Gold is discounted from $499 to $349 at Amazon US. That’s a 30% saving, or $150. The same 30% discount applies to its Titanium Rose Gold finish.


In the UK, it’s the same thing: The Oura Ring 4 in Titanium Gold and Rold Gold has been reduced from £499 to just £349 at Amazon, while other colors like silver have been reduced from £349 to £249 at Amazon.

Today’s best Oura Ring 4 Black Friday deal in the US

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The Samsung Galaxy Ring, Oura’s main competitor, doesn’t quite have as many features as the Oura Ring 4, but it is subscription-free, so it comes top of our best smart ring guide by a hair. Significant discounts on the Oura Ring 4 upset that value-for-money balance of power.

At these prices, I’d recommend the Oura over the Samsung.

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